August jolt: The ev market sparking through the roof

August jolt: The ev market sparking through the roof

28 September 2025

Let’s be real, the world of electric cars is a bit like a party where everyone pretends to behave, only for someone to end up dropping their trousers on the dancefloor. August 2025 was that kind of month for Europe’s EV market: 154,582 new plugs were socketed in, a whopping 26 percent surge from last year, nabbing a respectable 20 percent market share. Carmakers are sweating bullets to hit 20 to 25 percent electric sales, because the 2025-2027 CO2 rules bite harder than a rabid dog. So, who’s stealing the show in this chaotic hoedown? Let’s break down the top ten brands, with all the glory and embarrassing stumbles that come with it.

Leading the charge is Volkswagen, storming in with 16,105 registrations, a jaw-dropping 45 percent leap. It’s like the old Beetle suddenly got a rocket engine—unexpected, but bloody effective. They’ve played it smart with affordable models that don’t bankrupt you, making the average Joe feel like a tech mogul behind the wheel.

Then there’s Tesla, holding a solid second place with 14,245 units, but with a bitter 23 percent drop. A bit of a shambles compared to last year, probably because their boss was off digging a tunnel on Mars instead of building cars. Still, the Model Y remains the undisputed champ: 8,173 units sold, despite a 39 percent dip. That thing’s still the EV king, a kind of invincible tank everyone tries to copy but ends up as a cheap knockoff.

Third is BMW with 12,546 units, up a modest 7 percent. Those Bavarians do it with their usual swagger: sleek design, an interior that smells of money, and enough torque to make an elephant sprint. It’s not a revolution, but it works—like they’re saying, “We were doing this before electric was cool.”

Skoda, the surprise fourth, clocks 11,223 units with a bonkers 82 percent growth. This is the underdog turning into a prizefighter: affordable, reliable, and with the new Elroq racking up 6,205 units as the second-best-selling EV. It’s like your uncle who always bought second-hand suddenly winning the lottery—finally some respect for the practical lad.

Audi climbs to fifth with 9,564 units, up a hefty 54 percent. Those Quattro vibes work even without petrol; it’s premium, quiet, and ready to tear up a mountain without coughing. Perfect for the yuppie who wants to brag about their carbon footprint without giving up their espresso machine.

Hyundai lands sixth with 8,229 units and a mental 85 percent spike. Korean efficiency at its finest: the Inster and other newbies are flying off the lot. It’s not flashy, but it runs like a Swiss watch—punctual, frugal, and no drama.

Mercedes, seventh with 8,207 units and a chill 7 percent rise. The star keeps shining in the EV arena, with models more luxurious than a five-star hotel. You feel like a CEO, even stuck in traffic.

Renault rockets to eighth with 7,501 units and 86 percent growth. The 5 E-Tech is a hit, French flair without the baggage of kale and baguettes. It’s playful, affordable, and proves you don’t need to be German to win.

Ford storms in ninth with 6,619 units and a ludicrous 123 percent jump. Thanks to the Explorer, which breaks into the top ten. American muscle, but silent and with a plug—who’d have thought? It’s like a pickup truck going on a diet and running a marathon.

And tenth, BYD, with 6,465 units and a Chinese invasion at 118 percent growth. Cheap as chips, packed with gadgets, and they laugh at Western prices. Kia tumbles out, but BYD seizes the moment—a future takeover is in the air, mark my words.

All in all, a market roaring like a lion on caffeine. New models like the Kia EV3 and Audi Q6 e-tron join the fray, and Tesla’s Model Y remains the boss, despite the dip. It’s messy, thrilling, and proves electric isn’t a gimmick anymore but a thoroughbred leaving petrol cars in the dust.

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