The Belgian car market has a new player, and it’s not some wallflower skulking in the shadows. No, Zeekr – a name that sounds like a futuristic superhero – has roared into our little country with all the subtlety of a thunderstorm. This Chinese brand, operating under the mighty Geely group (yep, the same folks behind Volvo, Polestar, and Lynk & Co), has unleashed three electric beasts: the Zeekr X, the Zeekr 7X, and the Zeekr 001. Trust me, these cars aren’t here to potter along behind a tractor on a backroad. They’ve come to shake things up, with prices that’ll raise your eyebrows and tech that’ll drop your jaw.
Let’s kick off with the Zeekr X, a compact SUV that looks like it rolled straight out of a sci-fi blockbuster. At 4.43 meters long, it’s about the size of a Volvo XC40, but that’s where the similarities end. This bad boy sits on Geely’s SEA platform, a kind of technological Swiss Army knife that also underpins the Volvo EX30 and Smart #1. The X packs a 69 kWh battery, good for a range of 400 to 440 kilometers, depending on how heavy your right foot gets. Starting at €37,990, it’s priced to kill, especially when you see the kit list. We’re talking a 14.6-inch central touchscreen, 5G connectivity, and a head-up display with augmented reality. Feeling playful? The X can mimic meowing cats or roaring tractors through its external speakers. Who comes up with this stuff? It’s ridiculous, but I love it.
Next up is the Zeekr 7X, the big brother that looks ready to give the Tesla Model Y a proper thrashing. This electric SUV stretches 4.79 meters, with a 2.9-meter wheelbase and a 539-liter boot, plus a 66-liter “frunk” for your extra shopping (or your ego). The 7X comes in three flavors: the Premium RWD with 421 hp and a 75 kWh battery (480 km range), the Long Range RWD with a 100 kWh battery (615 km range), and the Performance AWD with a monstrous 639 hp, hitting 0-100 km/h in 3.8 seconds. That last one still manages 543 km of range, which is bonkers for a beast quicker than most sports cars. Prices? From €52,990, with the top spec around €62,990. Thanks to its 800V architecture, it charges from 10 to 80% in just 13 to 16 minutes. That’s faster than I can order a pint in a packed pub.
Finally, there’s the Zeekr 001, an electric shooting brake that looks like Porsche and Tesla had a wild night and this was the result. Nearly 5 meters long, it’s Zeekr’s flagship, and it acts the part. The 001 has air suspension that can lift it almost 10 centimeters, turning it from a sleek sedan into a pseudo-off-roader. Pick between a rear-wheel-drive version with 272 hp or a four-wheel-drive monster with 544 hp, which hits 100 km/h in 3.8 seconds. Battery options range from 86 kWh to a ludicrous 140 kWh, delivering over 1,000 kilometers of range in China (per the optimistic CLTC standard). In Europe, expect a more realistic 600 km for the biggest pack. Price? From €60,990, putting it in premium territory, but with kit that’ll make your head spin: fully adjustable seats, a 15.4-inch tablet dashboard, and a 539-liter boot.
What makes Zeekr special? It’s not just the value for money, though that’s enough to knock you off your chair. It’s the blend of Chinese efficiency and European flair. The design hails from Gothenburg, Sweden, where ex-Volvo and Saab engineers poured their souls into these cars. The interiors are minimalist yet plush, with top-notch materials and a tech arsenal that’d probably make Elon Musk jealous. Lidar, cameras, sensors – the Zeekr 7X even has a built-in handle to smash windows in a flood, a feature that could save lives. Then there’s the Zeekr Companion app, which knows your car like a personal butler: from seat settings to your favorite playlist, it’s all ready when you climb in.
Let’s be real, though: Zeekr is still a rookie in Belgium. The brand just set foot here through the Sterckx-De Smet and Schyns groups, with showrooms in Brussels, Ghent, Liège, and Namur. First deliveries start in July 2025, so you’ll need a bit of patience before you see these Chinese rockets tearing up the E40. And yeah, there are teething issues. The Zeekr X’s boot is a bit tight at 360 liters, and the touchscreen submenus can test your zen. The 001, meanwhile, is so heavy it sometimes feels more like a luxury cruise ship than a sports car, especially in its performance guise.
Still, it’s hard not to get excited. Zeekr delivers premium electric cars at prices that make rivals sweat. They mix Swedish elegance with Chinese boldness, and it’s a cocktail that goes down a treat. Want to see what this newcomer’s got? Dive into the world of electric mobility on our marketplace, where you can search and buy the perfect electric car: https://volty.be/en/buy/cars/overview/.
