How It All Began
The partnership took shape in 2021 when Porsche, a majority shareholder in both Rimac and Bugatti, orchestrated the merger. Under this arrangement, Rimac Automobili acquired a controlling 55% stake in Bugatti, while Porsche retained the remaining shares. This move effectively positioned Rimac as the owner of Bugatti, with the goal of creating a new company called Bugatti-Rimac.
The Birth of Bugatti-Rimac
The creation of Bugatti-Rimac marked a pivotal moment in the electric hypercar industry. By joining forces, Rimac's expertise in electric vehicle technology and Bugatti's legacy of producing high-performance, luxury vehicles, a new entity was formed that could leverage the strengths of both brands to push the boundaries of what's possible in the world of electric hypercars.
A Focus on Electric Luxury
Bugatti-Rimac, headquartered in Croatia, aims to develop and produce high-performance electric vehicles that inherit the legacy of Bugatti's uncompromising craftsmanship while embracing the sustainable future of electric mobility. This partnership is expected to combine Rimac's prowess in electric powertrains, battery technology, and vehicle dynamics with Bugatti's heritage of exquisite design and unmatched performance.
The Vision for the Future
The partnership between Rimac and Bugatti holds the promise of delivering a new generation of electric hypercars that seamlessly blend cutting-edge technology, jaw-dropping speed, and luxury. By harnessing the capabilities of Rimac's electric powertrain technology, Bugatti-Rimac aims to maintain Bugatti's tradition of setting speed and performance records while introducing innovative sustainability measures.
Continuing Legacy and Innovation
Bugatti-Rimac is committed to maintaining Bugatti's heritage and producing vehicles that carry the Bugatti emblem and deliver on the brand's reputation for performance excellence. Simultaneously, it envisions advancing the electric vehicle sector through the development of advanced technology and exceptional craftsmanship.
In conclusion, the partnership between Rimac Automobili and Bugatti, now operating under the name Bugatti-Rimac, signifies a remarkable fusion of tradition and innovation in the world of high-performance electric vehicles. It's a testament to the industry's transition toward sustainable mobility without compromising on the luxury and performance that Bugatti is renowned for. As Bugatti-Rimac continues to evolve, it's poised to play a pivotal role in defining the future of electric hypercars.
