If you've been keeping an eye on the electric vehicle (EV) scene, you might remember the mixed reactions the BMW i3 received. Some loved its innovative design, while others considered it a bit of an oddball in the BMW family. Well, it seems the German automaker is learning from that experience as it gears up for the successor to the BMW i3.
In an exclusive interview with BMW's development head, Frank Weber, he spilled the beans on the upcoming i3 replacement. The big news here is that there's going to be a direct successor to the i3, which BMW had kept under wraps until now. When BMW announced that the i3 would cease production in 2022, they suggested the iX1 crossover would step in. However, the iX1 is a larger vehicle with a completely different design, making it a somewhat indirect and temporary successor. But rest assured, a true successor is on the horizon.
Weber shared, "A lot of people liked it, but in the eyes of others, the i3 was not a real BMW. A bit of an outsider in the classroom if you will. We will not repeat that in this form." So, BMW is going for a more conventional design with the new i3, ensuring it fits right into the BMW family while maintaining its electric identity.
Now, you might be wondering why a direct successor is such a big deal. Well, the EV landscape has changed significantly since the i3's debut in 2013. Back then, electric cars were still finding their footing. The Nissan Leaf had been around for a few years, and Tesla's Model S had started gaining attention. BMW wanted its first mass-produced electric vehicle to stand out, and they did so with the i3's distinctive boxy hatchback design. However, this uniqueness also drew criticism from BMW loyalists who expected a more conventional look.
Interestingly, the BMW i3 developed a loyal following, attracting many first-time BMW buyers who appreciated its quirky design and sustainable manufacturing approach. It was a pioneer in its own right, pushing the boundaries of what an electric BMW could be.
But here's where it gets exciting. This is the first time we're hearing that the new EV-focused Neue Klasse architecture could underpin a smaller electric vehicle. The future BMW EVs based on this platform promise longer driving ranges, faster charging times, and a 50% reduction in battery costs. Plus, there will be new software functions to enhance the driving experience.
So, what's the big takeaway? BMW is actively working on a direct successor to the i3, and this time, it's aiming for a more conventional design that will appeal to a broader audience. With the ever-evolving electric vehicle market, BMW is positioning itself to offer affordable, compact electric options while maintaining the essence of the BMW brand. The future of electric BMWs is looking promising, and we can't wait to see what they have in store for us!
